Get peace of mind with our comprehensive website management package that includes hosting and weekly web maintenance

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Dedicated Premium Hosting

By Jim Traister
Table of Contents
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We include Premium Hosting With Every Web Maintenance Plan

What is so unique about our hosting that comes with every website maintenance plan?

Okay, our hosting service is like the superhero of website hosting. It’s not your usual hosting, though. It’s more like a high-tech fortress built on Google Cloud and guarded by Cloudflare.
Slow and insecure websites don’t make search engines like Google very happy. They like websites that are fast and secure, so if your site isn’t up to par, it could end up lower in the search results. And that means fewer people finding your site.
And let’s not forget about the speedy servers from Google. They’re like the engines that power your website. Without them, your site might go offline or get all sluggish when lots of people visit. Trust me, you don’t want your site to take a nap when people are trying to see what you’ve got.

 

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What’s So Special about our Managed WordPress Hosting?

Well, think of it this way: Every website hosted with us gets its own secret lair (we call it a “container”). Inside that lair, all the important stuff that makes the website work (like the website’s brain and muscles) are kept super safe. This is not something available when you purchase the very cheap hosting plans, like I initially chose to host our own site naively back in 2012. 

Understand, that without the secret lair or “container” that we provide, it’s like leaving your house wide open for anyone to walk in.

Why do we include our WordPress Website Hosting with every Website Maintenance Package?

Because it is like a magical toolbox for your website. It comes with tons of cool stuff to make your site is optimized. You get a superfast CDN (think of it as your website’s express delivery service), with protection against bad guys trying to attack your site, and even super-speedy servers from Google.

Here are some of the issues that may arise if you don’t get that: 

  • Slow Loading Speed:

    • Without a superfast CDN (Content Delivery Network), the website may load slowly for users, especially those who are geographically distant from the website’s server. Slow loading times can lead to a poor user experience and high bounce rates.
  • Security Vulnerabilities:

      • Without protection against malicious attacks, the website may be vulnerable to hacking attempts, malware injections, and other security breaches. This could result in data theft, defacement of the site, or other harmful consequences.
  • Downtime:

      • If the website is not hosted on reliable and super-speedy servers, it may experience downtime or sluggish performance during periods of high traffic. Downtime can frustrate users and lead to lost revenue for your business.
  • Poor User Experience:

    • Slow loading times, security issues, and downtime can all contribute to a poor user experience. Users may abandon the site, leading to a decrease in traffic and conversions.
  • Search Engine Rankings:

    • Slow-loading websites and security vulnerabilities can negatively impact a website’s search engine rankings. Search engines like Google prioritize fast and secure websites, so lower rankings may result in reduced organic traffic.
  • Increased Operational Costs:

      • Website owners may need to invest more in infrastructure, security measures, and technical support to mitigate these issues. This can increase the operational costs associated with running the website.
  • Loss of Trust:

      • Customers may lose trust in the website if it is slow, insecure, or frequently unavailable. This can harm the website’s reputation and deter users from returning or making transactions.
  • Reduced Conversion Rates:

      • Websites that do not offer a fast, secure, and reliable experience may see reduced conversion rates, as users may hesitate to complete transactions or provide personal information.
  • Legal and Compliance Risks:

    • Inadequate security measures can lead to legal and compliance risks, especially if user data is compromised. You may face regulatory penalties and damage to your brand’s reputation.

In summary, having features like a CDN, security measures, and high-speed servers is crucial for ensuring a positive user experience, maintaining website security, and achieving business goals. Neglecting these aspects can lead to a range of issues that can harm both you and your customers.

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Always Online

Your website is like a star that never dims with our hosting. We have systems that monitor it 720 times a day to make sure it’s always shining bright. And if one website has a problem, it won’t affect the others because they all have their own space.

If your website doesn’t have the benefits of continuous monitoring and isolated hosting environments, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Downtime and Unavailability:

      • Without continuous monitoring, the website owner may not be promptly alerted to technical issues or outages. This can result in extended periods of downtime, where the website is unavailable to users.
  • Reduced Reliability:

      • Websites hosted on shared environments without proper isolation can be affected by the performance and security issues of other websites on the same server. This can lead to unreliable performance and increased vulnerability to security threats.
  • Slow Loading Times:

      • Shared hosting environments can lead to slow loading times if other websites on the same server experience high traffic or resource-intensive processes. Slow-loading pages can frustrate users and deter them from using the website.
  • Security Risks:

      • Shared hosting environments may pose security risks, as vulnerabilities in one website can potentially be exploited to affect others. Isolation is essential to mitigate these risks.
  • Resource Contention:

      • In shared hosting environments, websites compete for server resources such as CPU, memory, and bandwidth. Resource contention can result in poor website performance during peak traffic periods.
  • Limited Scalability:

      • Websites that share server resources may face limitations in scalability. As the website grows and requires more resources, shared hosting may no longer meet its needs.
  • Impact on SEO:
      • Slow loading times and downtime can negatively impact search engine rankings and SEO performance. This can result in reduced organic traffic.
  • Data Privacy Concerns:

      • Shared hosting may raise data privacy concerns, especially if sensitive customer information is stored on the server. Inadequate isolation could potentially expose customer data to unauthorized access.
  • Customer Frustration:

      • Frequent downtime, slow loading times, and unreliable performance can frustrate customers and lead to a loss of trust in the website’s reliability.
  • Loss of Business Opportunities:

      • Technical issues, downtime, and unreliable hosting can result in missed business opportunities, lost sales, and reduced revenue.
  • Difficulty in Troubleshooting:

    • Without continuous monitoring and isolated environments, troubleshooting technical issues becomes more challenging, leading to longer resolution times.

In summary, hosting that offers continuous monitoring and isolated environments is crucial for ensuring the reliability, security, and performance of a website. Without these features, you may encounter issues related to downtime, slow loading times, security risks, and resource contention, all of which can negatively impact the user experience and the website’s overall success.

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What About SSL Certificates?

 SSL certificates are like the secret handshake that makes sure your website talks securely to your visitors’ web browsers. They’re essential for things like secure online shopping or banking. And guess what? We have you covered with these.

If a website owner doesn’t have SSL certificates, which are essential for encrypting data transmitted between a website and its visitors, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Security Risks:

      • Without SSL certificates, data transmitted between the website and users is not encrypted. This makes it vulnerable to interception by malicious actors. Any sensitive information, such as login credentials, payment details, or personal information, could be at risk.
  • Loss of Trust:

      • Users have come to expect the padlock symbol (indicating a secure connection) in their browsers when visiting websites, especially for online shopping or banking. Without SSL certificates, visitors may perceive the website as untrustworthy or unsafe, leading to a loss of credibility and trust.
  • SEO Impacts:

      • Search engines like Google prioritize secure websites in their rankings. Without SSL certificates, a website may see a drop in search engine rankings, potentially reducing its visibility and organic traffic.
  • Browser Warnings:

    • Modern web browsers, such as Chrome and Firefox, display warnings to users when they visit a website without SSL. These warnings can deter visitors and indicate that the site may not be safe.
  • Data Privacy Compliance Issues:

    • If the website collects or processes personal data, it may be in violation of data privacy regulations (e.g.. GDPR) by not encrypting user data during transmission. This could result in legal and regulatory issues.
  • Reduced User Engagement:

    • Users may be less likely to engage with the website, create accounts, or make transactions if they perceive a lack of security. This can lead to lower user engagement and conversion rates.
  • Increased Vulnerability to Cyberattacks:

    • Websites without SSL protection are more susceptible to various types of cyberattacks, such as man-in-the-middle attacks, which can result in data theft, phishing, and other security breaches.
  • Payment Processing Issues:

    • Websites that handle online payments without SSL certificates may face difficulties with payment processors and financial institutions, potentially leading to payment processing errors or account suspensions.
  • Competitive Disadvantage:

    • Many competitors are likely to have SSL certificates in place. Without one, a website may be at a competitive disadvantage, as users may choose more secure alternatives.

In summary, SSL certificates are crucial for securing the communication between a website and its visitors. Not having SSL certificates can lead to security risks, damage to trust and reputation, SEO and visibility problems, and legal compliance issues. We prioritize implementing SSL certificates to provide a safe and secure browsing experience for our customers.

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Speedy Stuff

 We make sure your website runs faster than a racecar. It’s like having a supercharged engine under the hood. We use Google’s superfast servers, and your website gets its own special speed boost.

If a website owner doesn’t have access to fast and optimized web hosting, such as the one described using Google’s superfast servers, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Slow Loading Times:
      • Without fast and optimized hosting, the website may load slowly, leading to poor user experiences. Slow-loading pages can result in high bounce rates as users abandon the site.
  • High Abandonment Rates:
      • Users tend to leave websites that take too long to load. This can lead to high abandonment rates and a loss of potential customers or readers.
  • Negative SEO Impact:
      • Google considers website speed as a ranking factor. A slow website may see a drop in search engine rankings, reducing its visibility in search results and organic traffic.
  • Reduced User Engagement:
    • Slow-loading pages can discourage users from engaging with the website’s content, including reading articles, viewing products, or interacting with features, leading to lower user engagement.
  • Lost Revenue Opportunities:
      • For e-commerce websites, slow loading times can result in cart abandonment and lost sales. Customers may give up on making purchases if the checkout process is sluggish.
  • Poor Mobile Experience:
      • Mobile users, in particular, are sensitive to slow-loading websites. Without optimized hosting, mobile visitors may experience frustrating delays, harming the website’s mobile user experience.
  • Increased Bounce Rates:
      • High bounce rates, caused by slow loading times, can negatively impact the website’s overall conversion rates and goals, whether that’s sales, lead generation, or content consumption.
  • Performance Variability:
      • Inconsistent hosting can lead to varying website performance at different times or under different traffic loads. This unpredictability can frustrate users and make it difficult to plan for peak traffic.
  • Customer Frustration:
      • Slow websites can lead to user frustration and dissatisfaction, potentially tarnishing the brand’s reputation and reducing customer loyalty.
  • Competitive Disadvantage:
    • Websites that load faster provide a better user experience and are more likely to outperform slower competitors. Not having optimized hosting can put the website at a disadvantage in the market.

In summary, fast and optimized web hosting is crucial for delivering a smooth and efficient user experience. Without it, website owners may face issues related to slow loading times, high bounce rates, reduced SEO rankings, and lost revenue opportunities. Providing a fast and responsive website is essential for retaining and attracting customers.

 

Website Security Risks

 Without that secret lair mentioned above, your website’s treasures are exposed to the outside world. Just like leaving your front door unlocked, it becomes vulnerable to intruders and hackers who might try to mess with your valuable stuff.

Performance Problems: Think of it as inviting all your neighbors to use your gaming console at the same time. It can slow things down and make your games (or website) run super slowly because everyone’s fighting for resources.

Privacy Concerns: Your website’s data and information are like your personal secrets. Without a secret lair, it’s as if your secrets are out in the open for anyone to see. You’d want those secrets to be safe and sound, right?

Unpredictable Behavior: Sharing resources with other websites is like letting someone else drive your gaming console. They might change the settings, play games you don’t like, or even break something. It’s not fun when you’re not in control. 

And guess what? No other websites get to share these things. It’s like having your very own private gaming console – no one else can touch it.

So, having that secret lair or container is like putting a protective shield around your website. It keeps it safe, fast, and secure, just like a superhero’s secret hideout. Without it, you could face security risks, slow performance, privacy issues, and unpredictable behavior for your website. That’s why it’s so special and important!

 

Backing You Up! 

Remember those epic saves in video games? We  do that too. We make backups of your site, and if anything goes wrong, we’ll help you get it back up and running like nothing happened.

If your website doesn’t have regular backups and the ability to restore the website in case of issues or disasters, you may encounter several potential issues, and your customers could also be negatively affected. Here are some of the issues that may arise:

  • Data Loss:
      • Without regular backups, you risk losing all of their website data in the event of a technical malfunction, data corruption, hacking, or accidental deletion. This could include content, customer data, transaction history, and more.
  • Downtime:
      • If the website experiences a critical issue or goes down for any reason, the lack of backups can result in extended downtime. This downtime can disrupt business operations and negatively impact the user experience.
  • Loss of Revenue:
      • Downtime or data loss can directly translate into a loss of revenue for you as the website owner, particularly if the site relies on e-commerce or online transactions.
  • Customer Frustration:
      • Customers who visit a website during a period of downtime or when critical data is missing may become frustrated. They may lose trust in your website’s reliability and look for alternative sources for their needs.
  • Reputation Damage:
    • Frequent or extended downtime, data loss, or technical issues can damage the website’s reputation. Word of mouth and online reviews may reflect negatively on the business.
  • Recovery Costs:
      • Attempting to recover a website without proper backups can be a costly and time-consuming process. Website owners may need to hire technical experts to salvage data and restore the site, incurring additional expenses.
  • Security Risks:
      • In some cases, a website may need to be taken down or restored due to security breaches or malware infections. Without backups, it can be challenging to revert to a clean and secure state.
  • Compliance Violations:
      • Certain industries and regulations require data retention and backup procedures. Failure to have proper backups in place can result in compliance violations and legal consequences.
  • Resource Intensiveness:
      • Dealing with data recovery or downtime without backups can consume a significant amount of time and resources, diverting attention from other business priorities.
  • Loss of Content:
    • Content creators may lose valuable articles, blog posts, images, and other content that cannot be easily recreated if backups are not available.

In summary, not having regular website backups and recovery procedures in place can lead to data loss, downtime, revenue loss, customer frustration, and reputation damage. It’s essential for you  to implement robust backup and recovery strategies to ensure their websites can quickly recover from technical issues or disasters and provide a seamless experience for their customers.

Testing Ground for Websites 

Ever played around in a sandbox before building your grand sandcastle? We give you a sandbox for your website – it’s like a practice area where you can try out new things before showing them to the world.

If a website owner doesn’t have a testing environment or sandbox to experiment with changes and updates before deploying them to the live website, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Disruption of User Experience:
      • Making untested changes directly to the live website can lead to disruptions in the user experience. Users may encounter broken features, errors, or unexpected behavior, which can be frustrating and drive them away.
  • Loss of Functionality:
      • Changes made without proper testing may result in the loss of critical website functionality. This can hinder users from completing essential tasks, such as making purchases or accessing information.
  • Increased Downtime:
      • Experimenting with changes on the live website can lead to unexpected technical issues or crashes. This can result in extended downtime, negatively impacting both user experience and business operations.
  • Security Risks:
      • Unvetted changes can introduce security vulnerabilities to the website. Hackers and malicious actors may exploit these vulnerabilities to gain unauthorized access or compromise user data.
  • Content Errors:
      • Content changes made without testing may contain errors, typos, or inaccuracies. This can undermine the website’s credibility and professionalism.
  • Inconsistent Branding:
      • Changes to the website’s design or branding elements without testing can result in inconsistencies in the user interface, which can confuse visitors and diminish the brand’s identity.
  • Increased Support Requests:
      • Users encountering issues on the live website due to untested changes may contact your customer support for assistance. This can lead to an influx of support requests and strain on customer service resources.
  • Negative Impact on SEO:
    • Unplanned changes can affect the website’s search engine optimization (SEO). For example, changes to URLs or page structure without proper testing can result in broken links and lower search engine rankings.
  • Loss of Revenue:
      • If changes negatively impact the website’s functionality, user experience, or SEO, it can lead to a loss of revenue, particularly for e-commerce websites or those reliant on ad revenue.
  • Difficulty in Rollback:
    • Without a testing environment, it can be challenging to roll back changes quickly in the event of issues. This can prolong the time it takes to resolve problems and restore the website’s functionality.

In summary, not having a testing environment or sandbox for website development can lead to disruptions, errors, security risks, and negative impacts on user experience and revenue. It’s essential for website owners to implement a testing process to ensure that changes and updates are thoroughly vetted before being applied to the live website, providing a more stable and reliable experience for their customers.

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Meet Your Database Buddy, MySQL

MySQL is a super-smart friend that helps manage your website’s data. It’s like the librarian that organizes all your books, so you can find them easily. And yes, we buddy up with MySQL.

If your website doesn’t have a reliable database management system like MySQL in place, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Data Disorganization:
      • Without a database management system like MySQL, data organization becomes challenging. This can result in data being scattered or stored inefficiently, making it difficult to retrieve and manage.
  • Data Inconsistency:
      • In the absence of proper database management, data may become inconsistent. Inaccuracies, duplicate records, and conflicting information can lead to unreliable data, impacting decision-making and user experience.
  • Slow Website Performance:
      • Inefficient data retrieval and storage methods can slow down website performance. Slow-loading pages and delayed data processing can frustrate users and drive them away.
  • Limited Scalability:
    • A lack of a robust database system can limit the website’s scalability. As the website grows, it may struggle to handle increased data volumes and user traffic effectively.
  • Security Risks:
      • Databases contain sensitive user information. Without proper database management and security measures, the website is more susceptible to data breaches and unauthorized access, potentially exposing customer data.
  • Loss of Data:
      • Data loss becomes a significant risk without regular database backups and recovery procedures. Accidental deletions or technical failures can lead to permanent data loss.
  • Inefficient Queries:
      • Inadequate database management can result in inefficient query performance. Slow database queries can lead to longer page load times and a poor user experience.
  • Maintenance Challenges:
      • Managing and maintaining databases without a dedicated database management system can be time-consuming and prone to errors. Routine tasks such as data backups, updates, and optimization may be neglected.
  • Scalability Issues:
      • As the website grows, it may require a more complex and scalable database infrastructure. Without a suitable database management system, it can be challenging to adapt to changing needs.
  • Reduced Business Intelligence:
      • Without organized and reliable data, website owners may struggle to derive meaningful insights from user behavior, limiting their ability to make data-driven decisions and improve the website’s performance.
  • Negative User Experience:
    • All the above issues, including data inaccuracies, slow performance, and security concerns, can contribute to a negative overall user experience. Users may lose trust on the website/business and seek alternatives.

In summary, having a robust database management system like MySQL is crucial for organizing, securing, and efficiently managing website data. Without such a system, you may face data-related challenges, performance issues, security risks, and difficulties in adapting to growth and changes in their online presence, ultimately impacting their customers’ experience.

Security Is Our Middle Name here

We take security very seriously. We’ve got powerful protection to keep your website safe from bad guys, and we promise to clean up any mess for free if something ever goes wrong.

If a website owner doesn’t have robust security measures in place, as described, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Security Breaches:
      • Without powerful security protection, websites are more vulnerable to cyberattacks such as hacking, malware infections, and data breaches. These breaches can result in the theft of sensitive customer data, defacement of the site, or other malicious activities.
  • Data Loss or Theft:
      • In the event of a security breach, customer data, including personal information, payment details, and login credentials, may be compromised. This can lead to legal and financial repercussions for both the website owner and affected customers.
  • Damage to Reputation:
      • Security incidents can severely damage a website’s reputation. Customers who perceive the site as unsafe are likely to lose trust in the brand, leading to a loss of credibility and potential customers.
  • Financial Loss:
      • Addressing the aftermath of a security breach, such as investigating the incident, cleaning up the website, and potentially compensating affected customers, can result in significant financial losses for the website owner.
  • Downtime and Loss of Revenue:
      • Security breaches may force a website to go offline temporarily for investigation and recovery. This downtime can lead to lost revenue and disrupt the user experience.
  • Legal and Regulatory Consequences:
      • Depending on the nature of the breach and applicable laws, the website owner may face legal actions, fines, or regulatory penalties for failing to protect customer data adequately.
  • Customer Support Burden:
      • Dealing with the fallout of a security breach can be overwhelming. Website owners may need to allocate significant resources to address customer concerns, complaints, and inquiries.
  • Resource Drain:
      • Responding to a security incident can be resource-intensive. This includes not only fixing the immediate problem but also implementing long-term security measures to prevent future breaches.
  • Loss of Competitive Advantage:
      • Security incidents can erode the website’s competitive advantage as customers may choose competitors with better security practices.
  • Difficulty in Trust Recovery:
    • Rebuilding trust with customers after a security incident can be challenging. It may take time to regain the confidence of users who have been affected.

In summary, robust security measures are essential to protect both the website owner and their customers from the negative consequences of security breaches. Failing to prioritize security can result in data loss, financial losses, damage to reputation, legal issues, and disruptions to the customer experience. Website owners should invest in security to safeguard their digital assets and maintain the trust of their customers.

Fancy Caching:

Caching is like a super-speedy shortcut for your website. It helps your pages load faster, and our hosting  has it fine-tuned just for WordPress.

If a website owner doesn’t have effective caching, as described, fine-tuned for their WordPress website, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Slow Loading Times:
      • Without caching, web pages may load more slowly, especially for dynamic content. Slow-loading pages can frustrate users and lead to high bounce rates.
  • Negative User Experience:
      • Slow-loading pages can result in a poor user experience, causing users to leave the site before engaging with its content or completing desired actions.
  • Reduced Conversion Rates:
      • Caching plays a crucial role in improving page load times, which is essential for e-commerce websites and those focused on lead generation. Without caching, conversion rates may drop as users abandon the site during slow page loading.
  • High Server Load:
      • Without caching, the server has to generate content dynamically for each user request. This can lead to high server load during traffic spikes, potentially causing server overloads and downtime.
  • Increased Bandwidth Usage:
      • Without caching, the website consumes more bandwidth, particularly when serving dynamic content to each visitor. This can lead to increased hosting costs and slower website performance.
  • SEO Impact:
      • Page load speed is a ranking factor for search engines. Slow-loading pages can negatively affect the website’s search engine rankings, reducing its visibility in search results.
  • Resource Consumption:
      • Without caching, the website consumes more server resources, including CPU and memory. This can result in inefficiencies and increased hosting expenses.
  • Mobile User Experience:
      • Slow page loading can be especially problematic for mobile users with slower network connections. Caching helps improve the mobile user experience, and its absence can lead to frustrated mobile visitors.
  • High TTFB (Time to First Byte):
      • Time to First Byte is a critical metric for website performance. Without caching, TTFB can be prolonged, causing delays in rendering the web page.
  • Scalability Challenges:
      • Without effective caching, scaling the website to handle increased traffic may require more server resources, making it difficult to manage sudden traffic spikes.
  • Limited Content Delivery:
      • Caching can enhance the ability to serve content quickly to users across the globe. Without it, international users may experience slower page loading times.
  • Difficulty in Handling Traffic Peaks:
    • High-traffic events or marketing campaigns can overload the server without caching, leading to website instability during peak periods.

In summary, caching is essential for improving website performance, reducing server load, and enhancing the user experience. Without caching, website owners may encounter issues related to slow loading times, reduced conversion rates, SEO impact, and increased server resource consumption, all of which can negatively impact their customers’ experience and the website’s success.

 

Performance Boost with PHP:

 Think of PHP as the language your website speaks. We offer the latest and greatest versions of PHP to make your site healthier and faster.

If a website owner doesn’t have access to the latest and optimized versions of PHP, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Security Vulnerabilities:
      • Running outdated or unsupported versions of PHP can expose the website to security vulnerabilities. Hackers may exploit these vulnerabilities to gain unauthorized access, inject malicious code, or compromise user data.
  • Compatibility Issues:
      • Older versions of PHP may not be compatible with modern web technologies, plugins, themes, or content management systems (CMS). This can result in website malfunctions, broken features, and compatibility errors.
  • Performance Degradation:
      • Outdated PHP versions may not take advantage of the latest performance optimizations and improvements. This can lead to slower website performance, longer page load times, and a poor user experience.
  • Reduced SEO Rankings:
      • Slow-loading websites due to outdated PHP can negatively impact search engine rankings. Google and other search engines prioritize fast-loading websites in search results.
  • Limited Access to Features:
      • Running older PHP versions can limit the website owner’s ability to leverage new features, enhancements, and performance optimizations available in the latest PHP releases.
  • Maintenance Challenges:
      • Maintaining and securing an outdated PHP version can become increasingly challenging over time, as security updates and support may no longer be available.
  • Incompatibility with Third-Party Tools:
      • Some third-party tools and services may require specific PHP versions or features. Running outdated PHP can limit the website owner’s ability to use these tools effectively.
  • Risk of Deprecated Features:
      • PHP periodically deprecates and removes certain features and functions. Websites relying on these deprecated features may encounter issues when upgrading to newer PHP versions.
  • Inefficient Resource Usage:
      • Older PHP versions may not efficiently utilize server resources, leading to higher resource consumption and potentially increased hosting costs.
  • Difficulties in Troubleshooting:
      • Troubleshooting issues on an outdated PHP version can be more challenging, as developers and support communities tend to focus on supporting the latest PHP releases.
  • Loss of Competitive Advantage:
      • Competitors with up-to-date PHP versions may have faster, more secure, and feature-rich websites, putting the website owner at a disadvantage.
  • Customer Frustration:
    • Customers may experience slow loading times, broken features, or security concerns when using a website running outdated PHP, leading to frustration and potentially lost business.

In summary, using the latest and optimized versions of PHP is essential for maintaining website security, compatibility, performance, and competitiveness. Failing to keep PHP up to date can result in security vulnerabilities, reduced functionality, and a negative impact on user experience and search engine rankings. Website owners should regularly update PHP to ensure their site remains healthy and fast.

The Power of the Cloud

 Our hosting is like a digital superhero, backed by Google Cloud. It’s super powerful and reliable, like having Iron Man’s suit for your website.

If a website owner doesn’t have the powerful and reliable hosting described, backed by Google Cloud or a similar reputable provider, they may encounter several potential issues, and their customers could also be negatively affected. Here are some of the issues that may arise:

  • Downtime and Unavailability:
      • Inadequate hosting can lead to frequent downtime, causing the website to be unavailable to users. Downtime disrupts user experiences and can lead to lost revenue and trust.
  • Slow Loading Times:
      • Hosting that lacks the necessary resources and infrastructure may result in slow-loading web pages. Slow-loading pages can frustrate users, increase bounce rates, and harm SEO rankings.
  • Limited Scalability:
      • Websites hosted on infrastructure without scalability may struggle to handle traffic spikes or growth in user numbers. This can lead to performance issues and potential outages during peak periods.
  • Security Vulnerabilities:
      • Insecure hosting environments can expose websites to security vulnerabilities, making them more susceptible to hacking attempts, data breaches, and malware infections.
  • Data Loss:
      • Inadequate backup and recovery procedures can result in data loss in the event of technical failures or security incidents. Data loss can be costly and damaging to a website’s reputation.
  • Resource Contention:
      • Hosting shared with many other websites may experience resource contention. This means that during traffic spikes, websites on the same server may compete for resources, leading to performance bottlenecks.
  • Limited Support and Assistance:
      • Hosting providers without reliable support services can make it challenging to resolve technical issues or get assistance promptly, leading to prolonged downtime or problems.
  • Inefficient Resource Usage:
      • Hosting without efficient resource allocation may result in higher hosting costs, as resources are not utilized optimally.
  • Loss of Data Control:
      • Some hosting providers may not offer full control over server configurations and settings, limiting the website owner’s ability to customize the hosting environment.
  • Negative Impact on SEO:
      • Slow-loading pages and downtime can negatively affect search engine rankings, reducing the website’s visibility in search results.
  • Customer Frustration:
      • Slow-loading pages, downtime, and other hosting-related issues can frustrate customers and lead to a loss of trust and credibility.
  • Loss of Business Opportunities:
    • Technical issues, downtime, and poor website performance can result in missed business opportunities, lost sales, and reduced revenue.

In summary, reliable and powerful hosting is critical for ensuring website performance, security, scalability, and reliability. Without such hosting, website owners may face a range of issues that can negatively impact user experiences, SEO rankings, and overall business success. It’s essential for website owners to choose hosting providers that can provide the infrastructure needed to support their website’s requirements effectively.

Fort Knox Security

 We’ve got Cloudflare guarding your website like a fortress. It keeps out bad traffic and ensures your site loads at lightning speed. Plus, it’s got cool features like HTTP/3 support for even faster loading.

Having Cloudflare as a website security and performance solution can offer significant benefits, and not having Cloudflare or a similar service can lead to various potential issues and risks for both website owners and their customers. Here are some of the issues and risks faced by not having Cloudflare or a similar solution:

  Security Vulnerabilities:

  • Without Cloudflare’s protection, websites may be more vulnerable to DDoS attacks, malicious bots, and other security threats. This can lead to downtime, data breaches, and compromised customer information.

 Downtime and Unavailability:

  • Websites without DDoS protection may experience extended downtime during attacks, rendering the site inaccessible to users. This can result in lost revenue and damage to the brand’s reputation.

 Slow Loading Times:

  • Cloudflare’s caching and content delivery network (CDN) improve website performance, reducing page load times. Without these features, websites may load more slowly, leading to user frustration and higher bounce rates.

SEO Impact:

  • Slower-loading websites may suffer in search engine rankings, negatively impacting organic traffic and visibility in search results.

 Increased Bandwidth Usage:

  • Without Cloudflare’s CDN, websites consume more bandwidth, potentially leading to higher hosting costs and slower performance.

Lack of DDoS Mitigation:

  • Websites without DDoS protection may struggle to mitigate large-scale attacks, leading to service interruptions and potential data loss.

Content Delivery Challenges:

  • Without a CDN like Cloudflare, content delivery to users across the globe may be less efficient, resulting in slower loading times for international visitors.

Data Center Redundancy:

  • Cloudflare’s distributed network offers data center redundancy, reducing the risk of single points of failure. Websites without this redundancy may experience more frequent downtime.

HTTP/3 Support:

  • Cloudflare’s support for HTTP/3 enables faster and more efficient data transfer, improving website loading times. Websites without HTTP/3 support may lag behind in terms of performance.

Reduced Cybersecurity PostureCloudflare provides security features such as web application firewall (WAF) and bot protection. Without these, websites may be more susceptible to hacking attempts and data breaches.

Limited Network Optimization:  Cloudflare optimizes network routing for improved performance. Without such optimization, websites may not benefit from the same level of speed and reliability.

 Resource Consumption:  Websites without Cloudflare may consume more server resources, leading to inefficiencies and potentially increased hosting costs.

In summary, Cloudflare provides a range of security and performance benefits that help website owners protect their online presence and enhance the user experience. Not having Cloudflare or a similar service can expose websites to security risks, slower performance, downtime, and negative impacts on SEO rankings. Website owners should consider the importance of such services to ensure the security and reliability of their websites.

So there you have it, a hosting program that comes with every website maintenance package is like the ultimate sidekick for your website, making sure it’s safe, fast, and powerful, just like your favorite movie  hero!

Picture of Jim Traister
Jim Traister

Founder & CEO

Jim is the CEO and founder of MakeThingsNew, a digital marketing agency he launched to provide services such as affordable website design, website maintenance, web hosting, email marketing, and ongoing SEO for his client’s projects. He earned a Master of Business with a specialization in Technology Management from the University of Phoenix. Jim launched his first digital marketing agency in 2012 and has since dedicated himself to serving independent business owners. Additionally, he has taught at the college and university level for several years, teaching courses such as Information Technology in Hospitality and Tourism, Marketing, and more. Prior to opening his first marketing agency in 2012, Jim had accumulated over sixteen years of business experience.